How much does STR consulting cost?
You buy the one module you need now, not a bundle. My short-term rental ('STR') consulting ladder: Feasibility Screen $250 per property, Full Deal Underwriting $500, Market or Property Analysis $400, self-manage Launch and Distribution Setup a flat $1,000, done-for-you Launch Blueprint starting at $3,000, Listing Audit $250 per listing, Pricing Playbook $750, ongoing revenue management $300 per month per listing, advisory retainer $600 per month. Up to $1,000 of advisory fees credits toward a build-out.
Updated · Reviewed by Jake Lee, STR operator
Short-term rental ('STR') consulting has a default sales motion, and it is the monolith: one big package, one big invoice, everything bundled in whether you need it or not. That structure serves the seller. A confused owner buys the bundle because they cannot tell which piece they actually need, and they overpay for the rest. I price the opposite way: a ladder of flat modules, each one answering a single decision, each one purchasable on its own.
We do this in order. The point isn't to do more, it's to get each decision right and move to the next. So buy the one module that answers your question now. The next rung will still be there.
The full price list
| Service | Starting price | Turnaround |
|---|---|---|
| Feasibility Screen | $250 per property | 2 business days |
| Full Deal Underwriting | $500 per property | 5 business days |
| Market / Property Analysis | $400 per market or address | Scoped per engagement |
| Design, Setup & Launch Blueprint (done-for-you) | Starting at $3,000 | Milestone-based: kickoff, guest-ready, go-live |
| Launch & Distribution Setup (self-manage) | $1,000 flat | About 5 to 10 business days |
| Listing + Performance Audit | $250 per listing | 5 business days |
| 2026 Pricing + Calendar + Promo Playbook | $750 | 7 to 10 business days |
| Ongoing Active Revenue Management | $300 per month per listing | Month-to-month |
| Operator Advisory Retainer | $600 per month | 3-month initial term, then month-to-month |
| Commercial Systems Upgrade (inns / multi-unit) | Scoped per property | 30-day sprint |
Two smaller pieces attach to those: implementing an audit's recommendations runs $250 per listing, and PriceLabs setup alongside the playbook is $300. Every turnaround above is quoted from my actual agreements, in business days, counted from the point I have access and materials.
How the credits work
Deciding-money rolls into building-money. Up to $1,000 of acquisition advisory fees, meaning feasibility screens and underwriting, credits toward a build-out if you go on to launch with me. On market and property analysis, half of the report spend credits toward the build-out. The analysis that talks you out of a bad deal is worth the fee on its own; the analysis that advances a good one is not money spent twice.
Which module you actually need
- Deciding whether a property is worth pursuing at all: the $250 Feasibility Screen, a written kill-or-advance answer in 2 business days.
- A deal in hand and a price to justify: Full Deal Underwriting at $500, a written memo with a go/no-go and bid guidance in 5 business days.
- Sizing a market or a specific address before you commit: Market or Property Analysis at $400 each.
- Launching a property you will run yourself: Launch and Distribution Setup at a flat $1,000, five channels plus Hospitable in roughly 5 to 10 business days.
- A done-for-you build from design through go-live: the Launch Blueprint, starting at $3,000.
- An existing listing underperforming: the $250 Listing and Performance Audit first, then decide.
- Pricing you want run for you: Ongoing Active Revenue Management at $300 per month per listing, month-to-month.
- Ongoing counsel across the whole operation: the Operator Advisory Retainer at $600 per month.
- An inn or multi-unit with tangled commercial systems: the 30-day Commercial Systems Upgrade sprint, scoped to the building.
No module guarantees outcomes. I don't promise bookings, revenue, occupancy, rates, rankings, reviews, or return. Performance depends on seasonality, demand, competition, platform algorithms, property condition, and how the property is run. What you buy with each module is a deliverable: a written answer, a working setup, or a managed system.
If you cannot tell which rung is yours, that is what the Clarity Call is for. We find the one module that moves your next decision, and you buy that one. Reality first, then the next step.
Common follow-up questions
- Why don't you sell one all-inclusive package?
- Because the bundle is how a confused owner overpays. Every module here ends in a deliverable you keep: a written screen, an underwriting memo, a launched listing set, a playbook. You buy the next module only if the last one earned it. If you do go from analysis to a build-out, the credits make sure the early fees roll forward.
- Do consulting fees credit toward bigger work?
- Yes, two ways. Up to $1,000 of acquisition advisory fees (feasibility screens and underwriting) credits toward a build-out with me. And half of your market or property analysis spend credits toward the build-out as well. Deciding carefully is not a sunk cost.
- What does $300 a month in revenue management actually cover?
- Weekly pricing and calendar-rule management, calendar and sync quality control, surgical promotions, and a monthly performance summary, per listing. It is billed in advance, runs month-to-month, and stops on 14 days' notice. No long contract holding it up.
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